{"id":7113,"date":"2024-04-27T11:54:23","date_gmt":"2024-04-27T03:54:23","guid":{"rendered":"https:\/\/www.jonathanstrahan.com.au\/wp\/?p=7113"},"modified":"2024-04-27T11:54:23","modified_gmt":"2024-04-27T03:54:23","slug":"episode-648-genre-marketing-and-more","status":"publish","type":"post","link":"https:\/\/www.jonathanstrahan.com.au\/wp\/2024\/04\/27\/episode-648-genre-marketing-and-more\/","title":{"rendered":"Episode 648: Genre, marketing, and more"},"content":{"rendered":"<p>This week Jonathan and Gary start out with something resembling a topic: the proliferation of subgenres, movements, and marketing categories in SF and fantasy: from the evolution of space opera in SF to the rise of epic fantasy (and Ballantine\u2019s earlier term \u201cadult fantasy\u201d), as well as consciously developed movements such as the New Wave, cyberpunk, or Africanfuturism and new market categories such as \u201cromantasy&#8221;.<\/p>\n<p>After a wide-ranging discussion of the various ways of slicing up genres, we spend some time musing about the hot market for collectible, special, limited, and subscriber editions from publishers such as the Folio Society or Subterranean Press.<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; min-width: min(100%, 430px); height: 150px;\" title=\"Episode 648: Genre, marketing, and more\" src=\"https:\/\/www.podbean.com\/player-v2\/?i=sbyp9-15f8cc0-pb&amp;from=pb6admin&amp;share=1&amp;download=1&amp;rtl=0&amp;fonts=Arial&amp;skin=1&amp;font-color=&amp;logo_link=episode_page&amp;btn-skin=4\" width=\"100%\" height=\"150\" scrolling=\"no\" data-name=\"pb-iframe-player\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week Jonathan and Gary start out with something resembling a topic: the proliferation of subgenres, movements, and marketing categories in SF and fantasy: from the evolution of space opera in SF to the rise of epic fantasy (and Ballantine\u2019s earlier term \u201cadult fantasy\u201d), as well as consciously developed movements such as the New Wave, &hellip; <a href=\"https:\/\/www.jonathanstrahan.com.au\/wp\/2024\/04\/27\/episode-648-genre-marketing-and-more\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Episode 648: Genre, marketing, and more<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50,5],"tags":[],"class_list":["post-7113","post","type-post","status-publish","format-standard","hentry","category-episodes-of-the-coode-street-podcast-for-2024","category-podcasts"],"_links":{"self":[{"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/posts\/7113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/comments?post=7113"}],"version-history":[{"count":1,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/posts\/7113\/revisions"}],"predecessor-version":[{"id":7114,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/posts\/7113\/revisions\/7114"}],"wp:attachment":[{"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/media?parent=7113"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/categories?post=7113"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jonathanstrahan.com.au\/wp\/wp-json\/wp\/v2\/tags?post=7113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}